Build Private Sector Partnerships That Actually Work
The Private Sector Engagement System™ helps development programs design, manage, and scale partnerships that go beyond tick-box collaboration and deliver real market impact.
Why Private Sector Engagement Fails More Often Than It Should
Development programs know they need to work with the private sector — but most don’t know how.
They fall into familiar traps:
- ✅ Generic MOUs with no follow-through
- ✅ Poor alignment between incentives and objectives
- ✅ Partnerships that collapse once funding ends
Without the right structure and strategy, these “partnerships” become nothing more than joint press releases.
Your Roadmap: The 9-Canvas Engagement Mastery Map
This isn’t another policy brief or academic tool. It’s a practical, field-tested framework to build, structure, and scale partnerships across different sectors and geographies.
| Canvas | What It Helps You Do |
|---|---|
| Opportunity Mapping | Identify and prioritise scalable partnership opportunities |
| Partner Selection | Choose private sector actors aligned with program goals |
| Co-Design | Collaboratively design interventions that serve both parties |
| Deal Structure | Align incentives, responsibilities, and outcomes clearly |
| Trust Building | Create lasting relationships based on credibility and value |
| Implementation | Turn signed MOUs into action and measurable results |
| Scaling | Grow partnerships beyond pilot and initial funding |
| Resilience & Adaptation | Design flexibility into the partnership model |
| Sustainability Triggers | Ensure the deal continues after you exit |
From “Tick-Box Collaboration” to Market-Aligned Partnerships
With this system, your team will:
✅ Map the right partners — and avoid misaligned engagements
✅ Build deals with clear commercial incentives
✅ Create trust and commitment from the start
✅ Shift from transaction to transformation
✅ Leave behind partnerships that outlive the program
📌 Bonus: Each canvas comes with templates, checklists, and prompts your team can use immediately in design, fieldwork, and facilitation sessions.
Toolkit + Training = True Mastery
| Format | Description | Best For | CTA |
|---|---|---|---|
| Starter Toolkit | Downloadable canvas guide + templates | New programs or pilots | Download Toolkit |
| Coaching Sessions | Customised support for deal design & execution | Active implementers | Book a Session |
| Team Bootcamp | 2–3 day intensive with live practice + real cases | Teams scaling or revisiting strategy | Request Training |
Used by Teams Across Africa, Asia, and the Middle East
🗨️ “We’ve been through multiple partnership trainings — this is the only one that gave us tools we could actually use in the field.” — Country Manager, Food Systems Program
🗨️ “The Deal Nuance Canvas alone helped us rethink how we present our value to companies. We’ve closed better deals since.” — AgriTech Project Lead, East Africa
🗨️ “The Private Sector Engagement System helped us design a trust-based, scalable partnership with three FMCGs. It’s still running — two years after our project ended.” — Donor-funded initiative, Nigeria
🛠️ Start With These Free Tools
| Lead Magnet | Description | CTA |
|---|---|---|
| ✅ 10 Biggest Mistakes in Private Sector Engagement | A checklist of what to avoid in partnerships | Download Checklist |
| ✅ Deal Audit Self-Assessment | Is your current partnership built for scale? | Take the Audit |
| ✅ Canvas Starter Toolkit | Overview of all 9 canvases + application guide | Get the Toolkit |
Partnerships That Deliver Don’t Happen by Accident
The Private Sector Engagement System gives your team the canvases, prompts, and support to build deals that last — and leave a legacy.
