The Hidden Challenge

Why Are You Still the Best-Kept Secret?

If you're excellent at what you do but still overlooked for speaking gigs, projects, or high-value clients… you're not alone.

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Never Taught How to Package IP

Most professionals excel at doing the work but were never taught how to systematically package their intellectual property and expertise into clear, valuable offerings.

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They're afraid of being too visible or salesy

The concern about appearing "salesy" or self-promotional holds back many mission-driven professionals from sharing their valuable expertise with those who need it most.

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Assuming Reputation Will Speak

Waiting for word-of-mouth and hoping good work will eventually be recognized, without actively building visibility and authority in your field.

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The Reality Check

But doing great work isn't enough. Visibility, credibility, and consistency are what turn expertise into opportunity.

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The Complete System

What Is the Expert Positioning System?

It's not a personal branding course. It's a structured 9-canvas system to help you position, promote, and profit from what you already know.

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Inner Clarity

Discover your authentic expert identity and core strengths

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Value Extraction

Turn your work experience into frameworks and intellectual property

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Market Fit & Offer Design

Align your expertise with what clients will pay premium prices for

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Visibility & Presence

Show up with clarity and consistency across all platforms

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Activation Blueprint

Set strategic actions and systems to gain market traction

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Authority Building

Get invited to speak, publish thought leadership, and lead initiatives

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Social Proof

Build trust with testimonials, case studies, and success examples

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Monetization Strategy

Design multiple revenue streams that scale with your expertise

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Sustained Growth

Stay relevant and continue growing without burning out

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90-Day Transformation

Here's What Happens in 90 Days or Less

A structured, step-by-step journey that transforms you from best-kept secret to recognized expert in your field.

Week 1–2

Define your UVP + create your power profile

Clarify your unique value proposition and build a compelling professional profile that positions you as the go-to expert.

Week 3–4

Craft your visibility strategy + build emotional assets

Develop a strategic approach to visibility and create content that resonates emotionally with your target audience.

Week 5–6

Launch or revamp LinkedIn presence

Optimize your LinkedIn profile and begin consistent, strategic posting to build professional visibility and authority.

Week 7–8

Develop content, stories, and social proof

Create compelling content and gather testimonials that demonstrate your expertise and build trust with potential clients.

Week 9–10

Land inbound leads, partnership invites, or speaking requests

Begin receiving inquiries and opportunities as your enhanced visibility starts attracting the right clients and partners.

By Day 90

You become the expert in your niche — trusted, visible, and paid for your ideas.

Transform into a recognized authority who attracts premium opportunities, commands higher fees, and enjoys sustainable expert positioning.

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Implementation Paths

Choose Your Track

Three different ways to implement the Expert Positioning System™ based on your learning style and timeline preferences.

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Expert Visibility Launch Kit

Get seen in 7 days with tools, prompts, and positioning help

✓ 9 Canvas Templates

✓ Positioning Workbook

✓ LinkedIn Optimization Guide

✓ Content Calendar Template


Self-paced digital
$197
One-time payment

Get the Kit →
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The Sprint

Group-based 5-week program with live coaching and feedback

✓ Everything in Launch Kit

✓ 5 Live Group Coaching Calls

✓ Private Community Access

✓ Weekly Implementation Challenges


Cohort + templates
Starting at $497
Next cohort: January 2025

Join the Next Sprint →
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1:1 Intensive

Personalised coaching to position, package, and scale your expertise

✓ Everything in Sprint

✓ 1:1 Strategy Sessions

✓ Custom Implementation Plan

✓ Direct Mentor Access


Private coaching
Custom Pricing
Based on scope & timeline

Book a Discovery Call →

What's Holding Your Visibility Back?

Take the quiz to find out your biggest barrier — and get a personalised roadmap in under 5 minutes.

Your Expertise Deserves to Be Seen, Respected, and Paid For.

The Expert Positioning System helps you stop underselling and start attracting the opportunities you actually want.